JOSB Done
The campaign that we are currently involved with is 'JOSB DONE' which is a promotional campaign run by three of our members (Norbord, Smartply and Huntsman) and administered by the WPIF. The campaign is aimed at raising awareness of Oriented Strand Board (OSB) to as wide an audience as possible whilst providing some general information on the properties and end uses of OSB.
The campaign has used many different methods for delivering the message, such as attending trade fairs or news articles but also has a web site where the information on the end uses and properties of OSB can be accessed. The website also had details of the promotional campaigns being carried out and news.
The campaign has used many different methods for delivering the message, such as attending trade fairs or news articles but also has a web site where the information on the end uses and properties of OSB can be accessed. The website also had details of the promotional campaigns being carried out and news.
